Planning for PodCamp Toronto

podcamp torontoThis weekend I’ll be attending my third PodCamp Toronto, taking place at the Rogers Communications Centre at Ryerson University. It’s always a great learning experience for me and I especially enjoy connecting with people “IRL” after chatting on Twitter.

Here are the sessions I plan on attending on Saturday. I’m not yet sure if I’ll be heading down on Sunday, but plans could change.

9:45-10:15am – Empowering Social Support Communities

10:30-11:15am – The Return of the Corporate Blog


Lunch time

1:45-2:30pm – Community Management or Complaints Department?

2:45-3:15pm – Getting Buy-in for Mobile in Large Companies

3:30-4pm – How to talk to Journalists

4:15-4:45pm – Social Media Trends for Business in 2011

Remember to plan accordingly because the subway is closed from Bloor-Yonge to Union Stations this weekend. There will be shuttle buses running.

If you’re going this weekend, what sessions do you plan on attending?

Moving on…

This isn’t something I wanted to write, but it’s come time for me to say goodbye to the team at Rogers; specifically those on the social media side of things.

It doesn’t seem like too long ago that I decided to go to Third Tuesday, around Canada Day, last year. I wasn’t feeling too well, but I sucked it up and went anyway. While there I met with Rob Manne and Keith McArthur who, after a bit of conversation, told me about an internship position coming up. One thing led to another and less than two weeks later I was on the social media team. Shortly after, I posted about joining Rogers and looking back, a lot has changed, but much of what I wrote still holds true:

“Rogers is committed to “taking the leap”, as it were, and joining the online conversations happening about its many, many brand extensions. The department only began seven months ago, with the hiring of Keith McArthur who, along with Rob Manne, are now the well known faces of Rogers on Twitter. That along with other social media projects make me excited about my time here and all of the potential things I may get to do.”

I’ve had the chance to see great projects like Rogers On Demand Online and the Rogers RedBoard take off, as well as attend and help sponsor great events like Hohoto and Podcamp Toronto. Most importantly I’ve learned so much from great coworkers and I couldn’t have asked for a better team to work with.

Wrapping things up I’d like to say thank you to everyone I’ve had the pleasure of working with at Rogers. Nowadays it’s easy to keep in touch, so that shouldn’t be a big deal, but I will miss the day-to-day cackling and random other good times. I also want to wish the team good luck with the projects you’re working on and the many more coming in the future.

PodCamp Toronto: the recap

I’ll cut right to the chase and say this year’s PodCamp Toronto (#PCTO2010), my second time, was a great experience all around. It’s one event I’ll continually look forward too and it keeps betting better and better. Here’s a quick rundown of my highlights from the event:

The organizers and other volunteers that worked for a long time to put on this event that just seems to get bigger and bigger the longer it’s going, now in it’s fourth year. It takes a lot of hard work and commitment on top of their other responsibilities so a big shout out to them.

Those who showed up (over 900) made it even more clear that this event is the primo social media get-together in the region (maybe the country?). Along with Tweeps I’ve met before, I met a few more that I’ve chatted with for a long time, and met new ones that I look forward to tweeting with in the future.

Great presenters & presentations – An unconference like PodCamp is a strange beast. It’s has to be geared toward an audience that’s extremely familiar with the subject matter and one that may just be figuring things out. I like to consider myself in the former category and the sessions I went to were very informative and engaging. I didn’t get to see all the sessions I wanted, but thankfully presentations should be available to watch, and many are on slideshare. Here are a few sessions I enjoyed:

  • Dave Fleet presented “Integration, Integration, Integration: Communications in the New Social Media Ecosystem”. He went through ways companies like Molson are combining social media with traditional public relations, and succeeding. The audience was engaged and there was a lot of interaction, which is what you want out of a PodCamp session.
  • Brad Buset discussed how we manage to share essentially our lives online, but manage the security risks involved with it. His session “Defaulting Privacy: Personal information and the social web” was relaxed and a great first presentation – I see many more to come in the future. (PS. If you were there, sorry about turning the lights off and on!)
  • “When Social Media Becomes Unsociable” with Miranda McCurlie and David Bradfield discussed how companies handle negative perception online. They provided great examples, from personal experience to large companies. As with Dave’s  session above, the audience was engaged and interaction was plenty.
  • On Sunday I sat in on “Twitter and Dating: tips for dating 140 characters or less” with Jeremy Wright and Melissa Smich. It was clearly the fun session and a good break from the others. They went over the do’s and don’ts of Twitter dating, or #Twating, including unacceptable pickup lines, which I wish for the life of me I could remember because they were hilarious.

Did you make it out this weekend? What were your highlights and why?

Going to PodCamp Toronto? Here’s where you’ll find me…

This weekend I’ll be heading down to Ryerson University to PodCamp Toronto (#PCTO2010), the go-to social media unconference in the city. There are so many sessions to choose from but I’ve narrowed it down and here’s where I plan to be:


10:30-11:45 – A live recording of Inside PR. (Hosted of course by: Terry Fallis, David Jones and Martin Waxman.)

1:15-1:45 – The Inside Scoop on Social Media Analytics (Hosted by Aubrey Podolsky.)

2:00-2:30 – The Social Web, Crisis Response & Reputation Rejuvenation in the Automotive Industry (Hosted by Christopher Barger.)

2:45-3:15 – Defaulting Privacy: Personal information and the social web (Hosted by Brad Buset.)

4:15-4:45 – When Social Media Becom Unsociable (Hosted by David Bradfield and Miranda McCurlie.)

Sunday (Should I make it out as planned)

10:45-11:15am – Community Management and the future of communications at companies big and small (Hosted by Erin Bury.)

11:30-12:00pm – Hack Your Workflow for Productivity and Creativity (Hosted by Leona Hobbs.)

Are you making it out to PodCamp this weekend, and if so what sessions do you plan on dropping in on?

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